Launched in 2010, BSports applies data and analytics to the vast data analysis opportunities in sports. We believe sports analytics plays an integral role in the future of sport, both at a fan engagement and elite sport performance level.

Our professional products and services span across the sporting industry, combining our market leading predictive analytics with innovation in performance analysis. We aggregate massive data and return value in unprecedented ways to both consumers and professionals in sport, leveraging technology built on the financial platform that leads global markets.

BSports was acquired by STATS LLC on September 4, 2014. For more on STATS LLC please visit STATS.com


★ SPORTSPRO – “50 Companies Shaping World Sport” (2014) ★
★ FAST COMPANY – “Most Innovative Technology Companies in Sport”, Finalist (2013/14) ★
★ MASHABLE – “Five Most Innovative Sports Brands for 2012” (2012) ★
★ THE SPORTS BUSINESS JOURNAL – “2012 Best In Sports Technology”, Finalist (2012) ★

Professional Solutions

Best known for our professional baseball tool and innovative work in fantasy NFL, BSports continues to have a global outlook on the sports analytics industry. We now cover 10+ sports globally and have developed professional services in football (Soccer), NBA, NFL and NHL. We continue to explore new sports every year.

In 3 years we’ve displaced companies that have been in the business for years and developed a suite of analytical tools for scouting, video analysis and analytics in a number of sports. Our tools are now used by 27 of 30 Major League Baseball clubs to give them the edge they need to succeed in a highly competitive marketplace.

Working with our franchise partners, we have developed player-centric applications to assess performances and aid the preparation of upcoming games. Video solutions are tailored to each player with the ability to download video clips locally to the device. The platform will be extended to professional players across sports.


Media/Content Solutions

Making the science of predictive analytics a reality with algorithmic engines combined with sporting expertise. We have achieved measurable success and now create APIs to power applications for global clients in broadcast, betting and performance. Making decisions is no longer based built on opinion, but fact.

We translate analytics-rich content into broadcast tools used on-air to inform and educate viewers. Our analytics, consisting of commentary notes and on-screen graphics, are fed to networks globally, including nearly half of the regional & national broadcasters in the US. Most recently we have partnered with two leading sports broadcasters in the UK.

Our focus on unique analytical insights enables us to create bespoke sponsor-able content for partners looking to align their brand with sport. Our compelling insights combined with the big brand vales of BSports bring credibility to any sponsorship activation programmes. This content can be distributed at key moments in the year to maximize exposure.


Consumer Solutions

Drawing from our predictive capabilities, we have built tools that both inform consumers and stimulate betting activity. Our Match Analysis tool provides highly accurate, data-driven match forecasts for all football fixtures in Europe’s top five leagues, helping bettors identify value opportunities through smarter analytics and math-based projections.

Our analysts are experts in data and sports, and create analytics-rich articles that are hosted on our exclusive content site, StatsInsights.com. These uniquely, data–centric angles make StatsInsights the primary source for analytical insights and data-derived content on sport. Our innovative content is regularly picked up by global media.

We power the advanced analytics that bring standard play-by-play interfaces to life. More than 100k paid subscribers use MLB and NFL products across web and mobile platforms, and another 400k use sponsored products for free. We are also in the process of developing new game types that are consumer facing and revolutionary to maximize engagement.